“I didn’t start Spreebuzz to host events. I started it to build culture.
Hey there! I am Vyom Mehta - Founder of Spreebuzz.
My journey into live entertainment didn’t begin with stages and spotlights. It began with a deep obsession for how music, youth culture, and communities move people—emotionally, socially, and commercially.
Over the years, I have worked across the ecosystem of live entertainment: from artist strategy and show curation to large-scale promotions, brand collaborations, and market expansion.
Today, we operate at the intersection of music, live experiences, and modern marketing, designing entertainment properties that do not just create moments but build long-term value for artists, brands, and audiences.
My focus as a founder is not only on execution, but architecture: building systems, partnerships, and talent that can scale across cities, countries, and generations.
My role stays deeply connected to the creative and strategic core of Spreebuzz. I actively work across:
- Artist management & career strategy — helping artists shape positioning, audience growth, and long-term trajectories
- Artist booking & tour curation — designing lineups and show concepts aligned with market demand and cultural relevance
- Talent scouting & discovery — identifying emerging voices, underground movements, and next-wave performers
- Show architecture & experience design — building formats and programming that translate into repeatable live properties
- Brand and partnership strategy — aligning artists, audiences, and commercial partners into cohesive ecosystems
This hands-on involvement allows Spreebuzz to remain culture-led, artist-first, and strategically grounded, while building entertainment platforms that can scale sustainably.
We approach everything with three core principles:
- Culture before commercials
- Community before campaigns
- Long-term equity before short-term wins
Spreebuzz is still early in its journey, and intentionally so. We are building patiently, strategically, and globally. The goal is not to be the biggest in the room, but the most future-ready entertainment ecosystem in it.
If you’re a brand, artist, or partner who believes in building properties that outlive campaigns and experiences that outgrow venues — we’re already aligned.